Nilofer Shahid Brand is one of the best designer boutiques. It is synonymous with style, grandeur, sophistication, opulence, and luxury. Working since 1978, the fashion icon is Pakistan’s finest legacy to fashion. The regality of Nilofer Shahid’s haute couture is a celebration of her journey. Which essentializes the existence of the soul in each creation, meticulously handcrafted to perfection using classic and modern techniques. The bold perspective comes from the profound respect and influence of her rich cultural heritage. Recognized and honored globally with over a dozen international and national awards such as the best couture designer. The lifetime achievement award and the only couture designer in Pakistan to earn the prestigious award ‘grade de chevalier’ conferred by the government of France, rightfully earning the title ‘Runway Empress’.
Nilofer Shahid Brand, with her passion and volcanic creativity, reinvents is the classic vision of Haute Couture garments. And accessories, to create dreamy moods. The word ‘Meeras’ literally translates into ‘legacy’ that alone explains the philosophy behind what has become Pakistan’s most prominent fashion house – ever bringing a taste of the past into the present.
Moreover, Nilofer Brand is the only fashion house in Pakistan to work on profound themes. With extensive research, hence have an edge over all their competitors in Pakistan. Each garment has its own story and philosophy, about a certain theme/inspiration. Consequently, the challenge to blend history, poetry, and art into a wearable garment drove. Nilofer to access professionals from all required areas and train them extensively.
The Nilofer Shahid Brand accessory line has been recently launched and her exclusive and distinctive jewel pieces are highly valued. Nilofer Shahid also produces from extremely traditional to a fusion line. From couture to prêt, fusing the West and coming up with a wearable exotic look having its strong signature style.